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Ethical, Sustainable living: Why we choose Faux Fur

Here at Electric Eyes, we are big on ethical, sustainable and environmentally friendly living and being a homewares brand we believe this mantra should also extend to the home, which is why we choose Faux Fur.  While the reasons for this choice seem clear, it comes down to the simple fact that over 50 million animals are being killed each year for their fur!!!!!, which should be enough to turn anyone off purchasing a fur item.  However, we do understand, from a design perspective, many value fur because of its inherent style, look and feel.  But not to worry because we do have a cruelty free option that doesn’t compromise quality or style – ‘Faux Fur.’ And THANK GOODNESS because...

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